Are you curious to find out if Jolt Cola is still available and where you can find it?
Whether you are an energy drink fan from the ’90 or curious, this article will tell you all there to know about Jolt Cola.
Jolt Cola still has many devoted fans. Despite the big competition, it has managed to stay around for more than two decades.
Here below is the whole story. (source)
Table of Contents
Why Did Jolt Cola Fail?
When Jolt Cola came out for the first time in 1985, produced by The Jolt Company, Inc. of New York, the positioning of this high caffeinated soda was contrary to the trends at that time.
In fact, big companies like Coca-Cola and others were going in the direction of less sugar, less caffeine, and healthier drinks like Diet Coca.
Jolt, instead, positioned itself like a drink with a lot of sugar and a lot of caffeine.
Their slogan was “ All the sugar and twice the caffeine.” The creator of Jolt Cola wanted to target young people or workers who needed to stay awake to complete studies or work, using the Jolt Cola to get a bust in energy.
There is more to it.
In fact, in 2008, C.J. Rapp, the founder of Jolt Cola, has sold part of his controlling interest to Emigrant Capital.
This move made C.J. Rapp become a minority shareholder.
Consequently, in 2009, he was removed as the CEO of the Jolt company, and just a bit later, they filed bankruptcy.
J.C Rapp disagreed and accused Emigrant Capital of breaking fiduciary responsibility and brought them to court. The litigation lasted eight years.
Shortly after that, Jolt Cola came back on the market in 2017.
Unfortunately, it was discontinued in 2019. (source)
Jolt Cola Nutrition Facts
Jolt Cola has made its high sugar and caffeine content the main advertisement slogan.
It is even written onto the can for everyone to read.
But, how much caffeine is high or too much?
Jolt had to comply with FDA regulations while advertising their product has twice the caffeine.
At the same time, other companies were reducing their sugar and caffeine content to abide by a market that was paying more attention to health issues.
What is inside Jolt Cola? Here are the ingredients in Jolt Cola:
- Carbonated Water
- Sugar 50 grams per serving
- Caramel Color
- Phosphoric Acid
- Citric Acid
- Natural Flavor
- 160 mg of sugar per 16 fl oz (473ml)
- Calories 190 per serving (2 servings in a can of Jolt)
- 160mg per can (16 fl. oz), which means 10 mg per 1 fl. oz
- Sodium 5 mg per can of Jolt
How does it compare with the rest of the soft drinks?
|Drink||Serving Size (oz.)||Caffeine Content (mg)|
|Pepsi Zero Sugar||16||92|
|Dr. Pepper (diet or regular)||16||54|
|Coca-Cola (diet or regular)||16||45|
|Mountain Dew (diet or regular)||16||72|
Even though Jolt Cola kept being true to its claims of caffeine content and sugar, due to market trends and increased customers searching for soft drinks with less sugar, Jolt had to adjust and create a low-calorie version beverage.
It was called Jolt 25, which meant that there were only 25 calories per 12 fl oz. (source)
How Much Caffeine Is In a Can of Jolt?
Jolt Cola made no mystery that their product was intended for people who wanted to get a caffeine bust and needed the extra energy to stay awake longer.
Not everyone liked the positioning of this product.
For example, some health experts were upset about the double dose of caffeine.
The Nutrition Action Health Letter ( a science publication ) has gone openly against the product, indicating it as unhealthy because of its caffeine content.
They went even further by nominating the creator of Jolt Cola for a “ persona niche in the nutrition hall of shame.
However, Jolt Cola’s founder clearly stated that they intended to create enjoyment and pleasure with a soft drink.
In his view, the industry had become too severe and saturated with too many adverse effects associated with soft drinks.
He wanted to bring back the fan with a drink that would go against that trend. (source)
Is Jolt Cola Caffeine Content too Much?
Is the caffeine content in Jolt Coca excessive? Is it worse than drinking a cup of coffee? Here is a comparison with popular coffee:
|Coffee||Caffeine in mg per 16 fl oz||Caffeine in Jolt 16 fl oz|
|Starbucks Coffee, Dark Roast||260||160 mg|
|Starbucks Caffè Americano||225||160 mg|
|Starbucks Espresso||150||160 mg|
|Starbucks—Caffè Latte or Cappuccino||150||160 mg|
Top Three Frequently Asked Questions:
Here are some of the most frequently asked questions and answers:
Can You Buy Jolt Cola?
Jolt Cola was shortly available between 2017 and 2019 at Dollar General, Casey’s General Store, and Amazon.
Since March 2019, You can’t order jolt Cola from Amazon as it is always “unavailable,” and you can’t find it in stores.
Who Was J.C. Rapp?
C.J Rapp is known for creating Jolt Cola, a drink with high caffeine content, and the decision to make a product that openly opposed the market trends of that period.
He graduated from the Mcquaid High School in Rochester, New York, and was also a sociology major at SUNY Potsdam.
At that point, he noticed that students needed a beverage to help them stay awake to complete research projects or studies.
From there, he started to work on the creation of Jolt.
What Does Jolt Cola Taste Like?
Jolt Cola tastes like coke but with a little less sweet taste.
They do not use corn syrup but cane sugar, which could be the reason for it. (source)