**Product Variants:**
– Aquafina Pure Water is produced through a purification process.
– A disclaimer was added to each bottle stating the water source.
– Flavored variations contain no calories or carbohydrates.
– Aquafina FlavorSplash offers non-carbonated flavored water.
– Aquafina Sparkling was discontinued in the U.S. in 2010.
**Packaging:**
– Aquafina is distributed in various bottle sizes.
– The packaging has evolved to reduce environmental impact.
– The weight of Aquafina bottles was reduced by approximately 50% in 2009.
– This reduction saved 75 million pounds of plastic during production.
– The bottled water industry has faced criticism for plastic packaging.
**Sponsorship:**
– Aquafina sponsors Major League Soccer and other sports entities.
– It is the official water of Major League Baseball.
– Aquafina sponsors NASCAR’s Hendrick Motorsports and Kasey Kahne.
– The promotion of Aquafina has involved sports sponsorships since its inception.
– Aquafina sponsors the Arizona Diamondbacks and the Carolina Panthers.
**Litigation:**
– Charles Joyce and James Voigt won a $1.26 billion judgment initially.
– The judgment against PepsiCo was vacated in 2009 due to a paperwork misplacement.
– Aquafina was accused of stealing the idea to sell purified bottled water.
– The lawsuit against PepsiCo led to the $1.26 billion judgment.
– The judgment was overturned due to a procedural error.
**References:**
– Aquafina launched a skincare brand.
– PepsiCo introduced the industry’s lightest water bottle.
– Aquafina is among the top bottled water brands globally.
– FAQs about Aquafina’s purification process are available online.
– Aquafina’s packaging has been redesigned to reduce environmental impact.
Aquafina (/ˌɑːkwəˈfiːnə/) is an American brand of purified bottled water that is produced by PepsiCo, consisting of both unflavored and flavored water. The Aquafina brand name is also licensed for use on multiple skin care products, including lip balm and wrinkle cream. It was first distributed in Wichita, Kansas in 1994, before becoming more widely sold across the United States, Canada, Spain, Peru (called "San Carlos"), Lebanon, Turkey, the GCC countries, Iran, Egypt, Morocco, Vietnam, Pakistan, and India to compete with The Coca-Cola Company's Dasani and Dr. Pepper Snapple's Deja Blue. As of 2009, Aquafina represented 13.4 percent of domestic bottled water sales in the United States, making it the number one bottled water brand as measured by retail sales. There are over 40 Aquafina Purification Plants in the United States and Canada. These locations are unknown at this time.
Type | Water Beverage |
---|---|
Manufacturer | PepsiCo |
Country of origin | United States |
Introduced | 1994 Wichita, Kansas, U.S. |
Website | aquafina |