**Sodas:**
– Cane Sugar Soda:
– Made of all-natural ingredients
– Free of high fructose corn syrup, caffeine, and preservatives
– Flavors included Lemon Lime, Root Beer, Ginger Ale, and more
– Fountain Sodas:
– Made with cane sugar
– Free of high fructose corn syrup
– Offered flavors like Lemonade, Root Beer, and Cola
– Blue Sky Zero Sugar:
– Launched in 2009
– Sweetened with stevia leaf extract and erythritol
– Flavors include Cherry Vanilla, Lemon Lime, and Root Beer
– Blue Sky Organic Soda:
– Made exclusively from organic ingredients
– Contains no caffeine or preservatives
– Flavors included Black Cherry Cherish and Root Beer Encore
– Blue Sky Tea Soda:
– All-natural with 35mg of antioxidant ECGC
– Flavors included Imperial Lime and Raspberry
**Energy Drinks:**
– Blue Energy:
– Similar to Red Bull
– Juiced Energy:
– Contains 50% juice
– Available in 16oz. and 8.3oz. cans
– Cafe Energy:
– Natural coffee energy drinks
– Flavors: Vanilla Sky and Mocha
– Blue Sky Shots:
– Introduced in 2010
– Included Blue Energy shot and Defense Shots
– Retired products:
– Blue Sky Lite: low-calorie line sweetened with Lo Han
– Blue Sport: natural thirst quenchers similar to Gatorade
**Marketing:**
– Launched “Wanderers” word-of-mouth program in 2010
– Save Pets Send Tabs Program:
– Donated to Humane Society for every blue tab received
– Program ran from 2005 to 2007
– New program ran from 2010 to 2012
– Donated to Petfinder.com Foundation
**References:**
– Information sourced from Hansen’s Official Website and Reuters.com
– Ownership details from Coca-Cola Company’s official site
– Archived information from Blue Sky’s website
**Company Background:**
– Established in Santa Fe, New Mexico, in 1980
– Acquired by Monster Beverage Corporation in 2000
– Owned by Coca-Cola North America since 2015
– Operates from Corona, California
– Offered various beverage lines promoting a natural lifestyle
Blue Sky Beverage Company was a beverage company that produced soft drinks and energy drinks. It is a wholly owned subsidiary of the Monster Beverage Corporation.[failed verification] The company was established in Santa Fe, New Mexico, in 1980,[citation needed] where it remained until it was purchased by Monster (then Hansen Beverage) in 2000. Coca-Cola North America took ownership of Blue Sky Sodas, Hansen’s Juice Products, Hansen’s Natural Sodas, Hubert’s Lemonade, Peace Tea and other non-energy drink brands as part of Coke’s partnership with Monster Beverage Corp on Jun 12, 2015. Blue Sky Beverage Company now operates out of Corona, California. The southwestern look and feel of the artwork on the soda cans is reminiscent of the company's roots in New Mexico.
 | |
| Company type | Subsidiary |
|---|---|
| Founded | 1980 in Santa Fe, New Mexico |
| Headquarters | , USA |
| Products | Soft drinks, energy drinks |
| Parent | The Coca-Cola Company |
| Website | blueskysoda.com |
Blue Sky Natural Soda ceased production in 2021. While still showing a website, Coca Cola ceased production of all products by Blue Sky and Hansen's Natural Sodas.
The company offered several beverage lines that promoted a natural lifestyle including organic, all-natural, calorie-free, and tea soda brands. The original line of all natural sodas was introduced in 1983. It also manufactures a line of energy drinks. Today[when?] the products were available throughout the US and Canada in natural food and grocery store markets.