**Information:**
– Cole Cold line launched in 1981 to replace Red Spot brand
– S. M. Jaleel’s market share grew from 1% to 30% in 18 months post-launch
– In some Caribbean areas, S.M. Jaleel is known as Cole Cold
– Known for 2L and 20oz packages
– Leading flavored carbonated soft drink beverage in Trinidad
**Success and Popularity:**
– Brand successful in the market since early 1980s
– Pear D flavor known as premium beverage
– Pear D remains popular and available in cans
– Name “Jaliter” a combination of company name and one-liter package
– 2L package also known as Jaliter due to its association
**Market Position:**
– Leading flavored carbonated soft drink in Trinidad
– Close association with consumers in the Caribbean
– Known for 2L and 20oz packages
– Successful since the early 1980s
– Pear D flavor remains popular and premium
**Branding and Packaging:**
– Cole Cold line replaced Red Spot brand in 1981
– Pear D flavor considered premium
– Name “Jaliter” derived from company name and package size
– 2L package also referred to as Jaliter
– Available in 2L and 20oz packages, as well as cans
**References and Expansion:**
– Cole Cold information from S.M. Jaleel & Co.
– Article suggests need for secondary or tertiary sources
– Template message for improving article
– Stub status for brand-related and Trinidad and Tobago articles
– Encouragement for expanding Wikipedia entries
This article needs additional citations for verification. (February 2013) |
Cole Cold is a line of soft drinks produced by S. M. Jaleel and Company in Trinidad and Tobago. It is available in banana, diet banana, pear, pineapple, ginger beer, grape, kola champagne, diet kola champagne, orange, diet orange, cream soda, green crush and club soda flavors.
| Manufacturer | S. M. Jaleel and Company |
|---|---|
| Country of origin | Trinidad and Tobago |
| Introduced | 1981 |
| Variants | Banana, diet banana, Pear-d, pineapple, ginger beer, grape, kola champagne, diet kola champagne, orange, diet orange, cream soda, green crush and club soda |