Simply Beverages

– **History**:
– Founded in 2001 by Minute Maid.
– Initially launched three varieties of Simply Orange in the Northeastern United States.
– Expanded to the Southeastern United States by 2003.
– Achieved national distribution by 2004.
– Introduced various new flavors over the years like Simply Lemonade and Simply Limeade.

– **Controversy**:
– Consumer class-action lawsuit filed in January 2023.
– Allegations of false marketing of Simply Tropical Juice as all-natural.
– Withholding information on high PFAS content.

– **Products**:
– Simply Lemonade available in a 59 fl. oz. bottle.
– Features a range of products including Simply Orange with Mango and Simply Orange with Pineapple.
– Actor Donald Sutherland has been the voice-over spokesman for the Simply brand since 2002.

– **References**:
– Coca-Cola – Brand Fact Sheets retrieved in 2011.
– Simply Orange Juice Company expansions in 2008.
– Coca-Cola’s plans to expand juice line in 2009.
– Details of the lawsuit regarding high PFAS levels in Simply Orange Juice.

– **Ownership**:
– Owned by The Coca-Cola Company under Minute Maid.
– Introduced in the United States on July 29, 2001.
– Simply Beverages based in Apopka, Florida.
– Known for not-from-concentrate orange juices.
– Utilizes a computer-modeled system to ensure consistent taste throughout the year.

Simply Beverages (Wikipedia)

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Simply Beverages (also known as the Simply Orange Juice Company) is an American fruit juice company based in Apopka, Florida that was founded in 2001 and is a brand of The Coca-Cola Company. It makes several not-from-concentrate orange juices and other fruit juices that are sold refrigerated in a clear plastic bottle with a green twist top and large green seal. The bottles have a wide body that starts tapering to a narrow neck at the top of the label.

Simply Beverages (The Simply Orange Juice Company)

Product type	Beverage, fruit juice
Owner	The Coca-Cola Company (owned by Minute Maid)
Country	United States
Introduced	July 29, 2001
Website	www.drinksimplybeverages.com

The company, Simply Orange, is a major buyer of Florida oranges for its orange juice but also imports orange juice from Brazil and Mexico. It uses a computer-modeled system to blend the juice sources for a uniform taste throughout the year.