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Quatro (drink)

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**Quatro (Drink)**

– Type: Soft drink
– Manufacturer: The Coca-Cola Company
– Country of origin: United Kingdom
– Introduced: 1982
– Ingredients: Pineapple, orange, passion fruit, grapefruit

**History of Quatro**

– Produced in the UK from 1982 to 1989
– Ceased production in the mid-1980s
– Reintroduced in South America in 1996
– Marketed in Argentina, Chile, Colombia, Uruguay
– Grapefruit-flavored in its current incarnation

**TV Commercials**

– Created by Kirkwood and Partners in 1986
– Script by Colin Underhay and Alex Pearl
– Commercial titled “Machine” featuring a futuristic vending machine
Live action combined with computer animation
– Animation created by Sogitec in France


– Helena Kealey article in The Telegraph (2014)
Coca-Cola Brand Fact Sheets
Coca-Cola’s holdings in various companies
– Legal cases involving Coca-Cola
– Campaigns and slogans associated with Coca-Cola

**Coca-Cola Company**

Coca-Cola Beverages Africa (66.5%)
Coca-Cola Europacific Partners (19.5%)
Coca-Cola FEMSA (28%)
Coca-Cola Hellenic (23.2%)
– Former holdings: Beverage Partners Worldwide, Coca-Cola Amatil, Coca-Cola Enterprises

Quatro (drink) (Wikipedia)

Quatro was a canned, fruit-flavoured carbonated drink produced from 1982 to 1989 in the United Kingdom. From 1983 to 1989 it was commonly available in the UK, though production and sale of the drink ceased there in the mid-1980s.[citation needed] Green in colour, its name derived from the four fruits used: pineapple, orange, passion fruit and grapefruit.

TypeSoft drink
ManufacturerThe Coca-Cola Company
Country of origin United Kingdom
From Museum of Brands, Packaging and Advertising
From Museum of Brands, Packaging and Advertising

The current incarnation of the Quatro brand has been sold and marketed in South America by The Coca-Cola Company, since 1996. It is grapefruit-flavoured, and is sold in Argentina, Chile, Colombia and Uruguay.

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