– Background:
– Alex Bogusky born on July 31, 1963, in Miami, Florida
– Attended North Miami Elementary School and graduated from North Miami Senior High School in 1981
– Father Bill Bogusky and uncle Albert Bogusky ran Miami-based design shop
– Mother Dixie was an art director for several magazines
– Married with two children
– Advertising career:
– 16th employee of advertising agency Crispin Porter in 1989
– Became Creative Director five years later
– Inducted into the American Advertising Federations Hall of Achievement in 2002
– Named Creative Director of the Decade in Adweek magazine
– Returned to Crispin Porter + Bogusky as chief creative engineer in 2018
– Bibliography:
– 2011: “Baked In” (with John Winsor)
– 2009: “The 9 Inch Diet” (with Chuck Porter and Sam Crispin)
– FearLess Revolution:
– Operates from FearLess Cottage in Boulder, CO
– Broadcasted a live-streaming talk show emphasizing transparency and collaboration
– Called for public input on a new Consumer Bill of Rights
– FearLess Cottage serves as a creative consultancy and business incubator
– Advocates for a new relationship between people, brands, and culture
– COMMON:
– Launched in January 2011 as a creative community for social ventures
– Described as part community, part business prototyper
– A network of creative people prototyping ventures to solve social problems
– Founded by Bogusky, Rob Schuham, and John Bielenberg
– Focused on accelerating social ventures under shared values
Alex Bogusky is a designer, marketer, author, and consumer advocate; and was an advertising executive and principal of the firm Crispin Porter + Bogusky. Bogusky left CP+B in 2010. In July 2010, he retired from the advertising industry. In October 2010, he announced via Twitter that he would be leaving self-created post of "chief insurgent officer" at advertising holding company MDC Partners to now being the lead "insurgent in the new consumer revolution" at his new venture, FearLess Cottage. Bogusky has since returned to CP+B under the title "chief creative engineer." In January 2020 he announced that he will leave CPB gradually over the next couple of months.
Alex Bogusky | |
|---|---|
 Alex Bogusky in 2010 | |
| Born | July 31, 1963 |
| Nationality | American |
| Known for | Brand management, Design, Advertising |